The Perseverance Principle That Scaled a Mortgage Business to $250M
What does it take to go from broke, addicted, and skeptical… to leading 55 loan officers, building a $250M+ mortgage business, and writing a book
October 1, 2025
What does it take to go from broke, addicted, and skeptical… to leading 55 loan officers, building a $250M+ mortgage business, and writing a book
As loan officers, we pride ourselves on hustle. Every deal closed, every client served, every late-night text answered feels like proof that we’re doing it
Have you ever felt like the week runs you instead of the other way around? If so, you’re not alone. The truth is, most overwhelm
Have you ever felt like your career was on a treadmill, with a clear ceiling on how far you could go? If you’ve ever wondered
Can you grow a top-producing mortgage branch and still protect your weekends? For Allison Larson — a producing branch manager, coach, and parent — the
Can you run a $60M mortgage business in a town of just 20,000 people? Tara Gonzalez can—and does. In this episode of The Mortgage Rainmaker
What does it take to become a top-producing loan officer in today’s competitive market? In this mortgage loan officer success story, we spotlight Maui Parra,
What if your greatest power is hiding in plain sight? This week on The Mortgage Rainmaker Podcast, we’re spotlighting someone who didn’t just step into
If you’re wondering how to become a loan officer and actually thrive — not just survive — in this industry, you’re in the right place.
What if the worst chapter of your life could unlock your greatest mission? For Amber Coleman, that question isn’t hypothetical—it’s her story. Hey there, Rainmakers!
Join Shayla Gifford live and learn:
If you know you’re meant for more and you’re ready to start showing up like it, this is your moment.