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The Ultimate Guide to Weekly Planning for Loan Officers

Have you ever felt like the week runs you instead of the other way around? If so, you’re not alone. The truth is, most overwhelm in this business isn’t because you don’t have enough time—it’s because you don’t have a clear system. That’s why weekly planning for loan officers is a game-changer.

In this guide, I’ll walk you through my No.1 tool—the Sunday PPC (Preparation & Pulse Check)—a 7-step system I use every week to guarantee I stay focused, consistent, and productive. With this framework, you’ll crush the week instead of letting it crush you.

Why Weekly Planning for Loan Officers is a Game-Changer

In mortgage, momentum is everything. Deals move fast, clients need you sharp, and your pipeline only grows if you’re proactive. Without a plan, it’s easy to fall into chaos—constantly reacting instead of intentionally leading.

Weekly planning ensures you:

  • Start the week with clarity instead of confusion.
  • Manage energy as well as time.
  • Keep your pipeline full by tracking the right numbers.
  • Align your business with your personal life, so both thrive.

7 Tips for Weekly Planning for Loan Officers

Here’s the exact step-by-step system I use in my Sunday PPC reset.

Step 1: Celebrate Your Wins

Momentum matters. Every week, start by writing down wins—closed loans, new referrals, great conversations, or personal victories. This fills your tank and sets the tone.

Step 2: Own What Didn’t Work

Skip the shame spiral. Instead, run a quick self-audit. Where did you fall short? Was it consistency, communication, or follow-up? This gives you data, not drama, to improve.

Step 3: Set Your Personal Standards

Loan officers can’t perform at their best without energy. I track my sleep, workouts, water intake, and daily walks just like I track loans. When I raise my standards here, everything else follows.

Step 4: The Calendar Reality Check

Here’s where most people fail—they don’t put everything in their calendar. Map your whole week, from client meetings and prospecting to family time and workouts. When it’s all on paper, you see the truth about what’s possible.

Step 5: Score & Set Your Top 3 Goals

Look back: did you hit your “Top 3” last week? Score them, then reset for this week. Your Top 3 should be high-impact actions that move the needle—like nurturing key referral partners or following up with hot shoppers.

Step 6: Run a Quick Pulse Check

Check in with yourself. Where’s your mindset? Where’s your energy? Where’s your team? This mental and emotional pulse keeps you aware before stress sneaks up.

Step 7: The Sales Scoreboard

our future income is predictable—if you track the right numbers. Update your scoreboard: new leads, hot shoppers, pre-approvals, live meetings, and upcoming units. This scoreboard is your crystal ball for mortgage business growth.

Transform Your Business from the Ground Up

When you implement weekly planning for loan officers, you stop firefighting and start leading. You build consistency, which creates confidence, which turns into growth. It’s the same principle I teach in my coaching on the four pillars of success—structure and systems are what turn talent into long-term results.

Start Your Journey to a Proactive Life

Weekly planning for loan officers isn’t about perfection—it’s about direction. My Sunday PPC takes less than an hour, but it transforms my entire week. Imagine what it could do for you, your pipeline, and your peace of mind.

Are you ready to crush your week instead of letting it crush you? Start with these 7 steps and watch your business—and your life—transform.

👉 Want more tools and strategies like this? Check out The Mortgage Rainmaker Podcast and join the Catalyst Community.

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Hey there, I’m Shayla Gifford!

I’m a mom, wife, and self-made rainmaker with 20+ years in the mortgage world. I’ve built a team of 100+ pros and helped 6,000+ families achieve homeownership. My mission? To help you tap into your unique strengths, own your success, and live every day with purpose and power!

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